What’s new, what’s hot, what’s good – what’s up Rifflandia?
To nobody’s surprise, September has returned for another session of messing with our heads and our hearts. September – with its warm, almost hot, days; the deceivingly cold nights; plus the inevitable burden of carrying a sweater with you at all times yet never really needing it for more than five minutes. Thankfully, here in Victoria we have a way of dealing with the month that nobody seems to want. In fact, there’s a little phrase around town that you may have heard before – September Forever.
Yes, September means something entirely different in Victoria. It means Rifflandia is upon us! I’m not going to go into detail about what it’s all about because if you’re from the island you already know, and for those that don’t…well, that’s why Al Gore invented the internet.
I will however get into what there is to look forward to this year! Rifflandia is forever evolving, and there are some exciting changes that take place every festival, so it can sometimes be a challenge to keep up. But don’t worry – I know a good time when I see it, and Riff is always good for that.
Obviously the music is usually the number one priority at a music festival, and although the general theme of Rifflandia shifts a bit every year (for example, hip – hop was heavily featured a couple years ago), there’s still a ton of listening pleasure for everyone, no matter what you enjoy. The eleventh edition of Rifflandia definitely boasts a large electronic presence, and with Electric Avenue becoming more and more popular with every passing year, there’s going to be a lot of action at the Ave this weekend.
While the harm reduction movement has broken ground in many festivals we attend around the country, there are still many non camping festivals that have yet to make the transition. Thankfully, Rifflandia isn’t one of them. Harm Reduction will be provided on site at both the Royal Athletic Park and Electric Ave by a well trained staff from WILD Collective Harm Reduction Services, BCCSU, and our good friends at Karmik – BC’s leading harm reduction team. Karmik will be setting up a drug testing booth at RAP during the day, while others will provide outreach and a harm reduction tent at Electric Ave. Locate them at either venue for info, supplies, education, support, or if you just need a safe spot to chill!
It should go without saying that everyone deserves to party in peace, but unfortunately there are still people out there that don’t understand that concept. Rifflandia is going above and beyond to provide a safe space throughout the entire festival and encourages anyone who witnesses any disruptive or inappropriate behavior to report it immediately, either by reporting it to staff or security or emailing incidents@atomiqueproductions.com. We all deserve the best, so let’s take it upon ourselves to provide the best.
Rifflandia always hits the mark with their selection of artists, and with more than 160 live acts performing over the course of 4 days, there are sure to be some names you know, some you don’t, and it’s inevitable you’ll discover a few new favourites. Take the time to listen to some unknown artists on the app, or check out the list below for my favourites over the weekend!
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